Italianavera tells a story. Through the flavors and scents of the past, the fruits of the earth bring them back to the simplicity of ritual gestures derived from ancient traditions. They tell a story of Italy with all its facets - they tell of the mother who cooks and the grandmother who prepares the Sunday lunch. They tell of the tomatoes, with style and humor. Because being Italian is a culture, a way of life. They want to express the beauty and simplicity of a daily routine made up of good things and imagination. Their foods are a fantasy to eat.